Sales vs Advertising
9 Jul – 7 Aug 2026 · 30 days · 14d attribution · TACOS = ad spend ÷ net sales · ACOS = ad spend ÷ ad-attributed sales
Amazon’s default is 14 days. Changing it moves ROAS and ACOS by more than 20% — it is the same sales, counted over a different click window.
Net sales
₹61,58,271
no prior data · vs 9 Jun – 8 Jul 2026
Net units
3,709
no prior data · vs 9 Jun – 8 Jul 2026
Ad spend
—
BigBasket does not expose ad spend through any public API. Upload the Ads dashboard export to populate this.Nothing imported yet for ad spend: amazon, bigbasket, blinkit, flipkart, jiomart, zepto.Upload the export →
ROAS
—
BigBasket does not expose ad spend through any public API. Upload the Ads dashboard export to populate this.Nothing imported yet for ad spend: amazon, bigbasket, blinkit, flipkart, jiomart, zepto.Upload the export →
ACOS
—
BigBasket does not expose ad spend through any public API. Upload the Ads dashboard export to populate this.Nothing imported yet for ad spend: amazon, bigbasket, blinkit, flipkart, jiomart, zepto.Upload the export →
TACOS
—
BigBasket does not expose ad spend through any public API. Upload the Ads dashboard export to populate this.Nothing imported yet for ad spend: amazon, bigbasket, blinkit, flipkart, jiomart, zepto.Upload the export →
Non-ad-attributed sales
—
BigBasket does not expose ad spend through any public API. Upload the Ads dashboard export to populate this.Nothing imported yet for ad-attributed sales: amazon, bigbasket, blinkit, flipkart, jiomart, zepto.Upload the export →
Non-ad-attributed %
—
BigBasket does not expose ad spend through any public API. Upload the Ads dashboard export to populate this.Nothing imported yet for ad-attributed sales: amazon, bigbasket, blinkit, flipkart, jiomart, zepto.Upload the export →
Ad sales
—
BigBasket does not expose ad spend through any public API. Upload the Ads dashboard export to populate this.Nothing imported yet for ad-attributed sales: amazon, bigbasket, blinkit, flipkart, jiomart, zepto.Upload the export →
Ad sales %
—
BigBasket does not expose ad spend through any public API. Upload the Ads dashboard export to populate this.Nothing imported yet for ad-attributed sales: amazon, bigbasket, blinkit, flipkart, jiomart, zepto.Upload the export →
What this scope cannot measure yet
Missing is not zero. Nothing below is counted as ₹0 anywhere on this screen.
- credCRED runs no advertising product for this account, so there is nothing to measure — this is not zero spend.
- myntraMyntra runs no advertising product for this account, so there is nothing to measure — this is not zero spend.
- amazon, bigbasket, blinkit, flipkart, jiomart, zeptocan report this — nothing imported for this window yet, which is not a zero
- credCRED runs no advertising product for this account, so there is nothing to measure — this is not zero spend.
- myntraMyntra runs no advertising product for this account, so there is nothing to measure — this is not zero spend.
- amazon, bigbasket, blinkit, flipkart, jiomart, zeptocan report this — nothing imported for this window yet, which is not a zero
- bigbasketNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- blinkitNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- credNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- flipkartFlipkart's PLA export reports converted revenue but not an order count, so ad orders cannot be derived.
- jiomartNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- myntraNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- zeptoNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- amazoncan report this — nothing imported for this window yet, which is not a zero
- bigbasketNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- credNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- jiomartNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- myntraNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- amazon, blinkit, flipkart, zeptocan report this — nothing imported for this window yet, which is not a zero
- bigbasketNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- credNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- jiomartNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- myntraNo capability is recorded for this metric on this marketplace, so it cannot be shown as a number.
- amazon, blinkit, flipkart, zeptocan report this — nothing imported for this window yet, which is not a zero
- bigbasketBigBasket does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- blinkitBlinkit does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- credCRED does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- flipkartFlipkart does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- jiomartJioMart does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- myntraMyntra does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- zeptoZepto does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- amazoncan report this — nothing imported for this window yet, which is not a zero
- bigbasketBigBasket does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- blinkitBlinkit does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- credCRED does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- flipkartFlipkart does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- jiomartJioMart does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- myntraMyntra does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- zeptoZepto does not report sessions or page views to sellers, so conversion cannot be computed from traffic.
- amazoncan report this — nothing imported for this window yet, which is not a zero
Sales vs advertising trend
9 Jul – 7 Aug 2026 · daily · value (incl. tax) · 14d attribution